The channel takeover will broadcast “The 51stAnnual CMA Awards” live on Wednesday, November 8 from 8:00 pm -11:00 pm ET
NEW YORK– November 2, 2017– SiriusXM announced today that it will launch “CMA Awards Radio” on SiriusXM’s The Highway channel. The limited-run channel takeover will feature a live simulcast of “The 51st Annual CMA Awards” on Wednesday, November 8 from 8:00 pm -11:00 pm ET, which broadcasts live from Bridgestone Arena in Nashville on the ABC Television Network.
SiriusXM’s “CMA Awards Radio” will highlight music from 2017 CMA Awards nominees like Luke Bryan, Thomas Rhett, Carrie Underwood, Maren Morris and many more.
“CMA Awards Radio” will also present original radio specials and interviews with nominees and performers that will be conducted at multiple locations including the CMA Awards rehearsals and on the red carpet the night of the awards.
The channel takeover will launch with a special CMA edition of The Highway’s Music Row Happy Hour, hosted by SiriusXM host Buzz Brainard live from Margaritaville on Friday, November 3 at 4:00 pm ET in Nashville and will air through Wednesday, November 8 via satellite on channel 56, and through the SiriusXM app on smartphones and other connected devices, as well as online at siriusxm.com.
For more information on “The 51st Annual CMA Awards,” please visit www.CMAawards.com.
For more information on SiriusXM, please visit www.siriusxm.com.
About the CMA Awards
The first “CMA Awards Banquet and Show” was held in 1967. The following year, the CMA Awards was broadcast for the first time – making it the longest running, annual music awards program on network television. The Awards have aired on ABC since 2006. ABC is the network home of the CMA Awards and CMA’s other two television properties, “CMA Fest” and “CMA Country Christmas,” through 2021. The CMA Awards air in 43 countries.
About SiriusXM
Sirius XM Holdings Inc. (NASDAQ: SIRI) is the world’s largest radio company measured by revenue and has approximately 32.2 million subscribers. SiriusXM creates and offers commercial-free music; premier sports talk and live events; comedy; news; exclusive talk and entertainment, and a wide-range of Latin music, sports and talk programming. SiriusXM is available in vehicles from every major car company and on smartphones and other connected devices as well as online at siriusxm.com. SiriusXM radios and accessories are available from retailers nationwide and online at SiriusXM. SiriusXM also provides premium traffic, weather, data and information services for subscribers through SiriusXM Traffic™, SiriusXM Travel Link, NavTraffic®, NavWeather™. SiriusXM delivers weather, data and information services to aircraft and boats through SiriusXM Aviation™ and SiriusXM Marine™. In addition, SiriusXM Music for Business provides commercial-free music to a variety of businesses. SiriusXM holds a minority interest in SiriusXM Canada which has approximately 2.8 million subscribers. SiriusXM is also a leading provider of connected vehicles services, giving customers access to a suite of safety, security, and convenience services including automatic crash notification, stolen vehicle recovery assistance, enhanced roadside assistance and turn-by-turn navigation.
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Source: SiriusXM
